Watch Jidenna’s New Video “Black Magic Hour”

Today, Jidenna releases his new single with an accompanying video, Black Magic Hour via Bullish Entertainment. Directed and produced by Wesley Walker and Sam Pressman, the video follows the singer’s journey, and aftermath, of meeting an ancestral spirit who flips his life upside down – literally and figuratively.

This single will be featured on a project entitled African On All Sides, which is the first body of work released from Bullish Recordings, an entity linking the Afro/Caribbean/Latin diaspora. The project is a compilation and a documentary that captures the Pan-African musical journey through filming a music camp, a “family” reunion where creative cousins meet, in many cases, for the first time and create.

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