Hard-hitting and bursting with charisma, HEX is firmly established as an underground tip who deserves to gain wider recognition. Tracks such as “Canadian Drip,” “Limitless,” “Gene Kelly,” and “Inferno,” have demonstrated his world class potential, earning radio support at 1Xtra, Capital XTRA, Kiss Fresh and Reprezent Radio and a place in Vevo DSCVR’s Artists to Watch 2019.
Recently signed to 12 Tone in the US, over the last 3 months HEX has been working non-stop, making moves in the US, alongside the world’s hottest producers – Grammy Award winner, CBMix (Chance the Rapper, Kanye West, Lil Pump) & 2 x Grammy Nominated producer & 808 Mafia member Purps (Juice WRLD, Wiz Khalifa, Gucci Mane, Migos.)
Produced by ADP (Dua Lipa, Chris brown, M.I.A, AJ Tracey & more), “BLOW” is a track to call out the disbelievers and sceptics that ever doubted him. Comparing them to ‘Demons & Ghosts’Hex rises above it using his clever wordplay to say he’s ‘pouring up spirit’s’ and proving them wrong. Sticking with the analogy of substances vs success Hex declares that ‘when you say you’re getting bags you mean cocaine, when I say I’m getting bags I’m getting paid’ concluding that ‘we ain’t got the same buzz, I’m blowing up with no drugs.’
Hailing from Nottingham, HEX’s patchwork of influences and experiences has made him the artist he is today. On one side of the family were the creators: his dad played in a band, while his uncle worked as a music producer in London. On the other side were the curators: his mother played a collection of varied albums through the house, alerting his ears to new sounds.
He worked through various projects as a teenager and produced tracks for local grime artists. Things changed when he discovered the distinguished melodic sound of his early tracks “Me, Myself and I” and “Limitless.” Each release pushed the envelope a little more as he moved into“Gene Kelly,” “$antana $mooth” and last year’s ambitious video trilogy, which was themed around the mixed emotions sparked by a long-distance relationship.
Along the way, HEX has collaborated with artists as varied as Alt-J and Daecolm.
Where other acts meander around the surface level, HEX burrows into the core of a feeling, emerging from the depths with a distinct snapshot from the roots of an emotion.